Are Language Textbooks a Scam for Students?

November 4, 2010

It used to be that university students taking language courses would buy a textbook and a workbook for a university course. The prices were high, but they could buy used copies. A student who wanted to sell his or her book later would be careful to do the workbook in pencil so it could be erased later.

Nowadays, textbooks companies have gone all high tech. They’re encouraging teachers to do away with “old fashioned paper workbooks” in favor of an online version. The teacher needs a course code. The students need a book code. Only the magical combination of both codes will allow students access to their high tech web student activity manual.

The scam? All of these codes have expiry dates. Students who bought a second-hand book have no access to the online activity manual, unless they cough up about $100 for their own personal book code. $100 for a code? Seriously? I have students who simply can not afford this and as a result, there is no way for them to access their homework activities.

To boot, the textbook takes a communicative approach, which is super for in class, but offers little in the way of activities to assign for homework. The homework is supposed to come from the web-based activity manual.

Not all students – even college age students – like the online versions. Anything but a high speed internet connection is insufficient to use the fancy web-based versions. Students complain about difficulties setting up their online accounts and some give up even before they get to do their first activity. Their frustration levels escalate.

The textbook rep comes in to do a demo. Everything works perfectly in his presentation and students are encouraged to try again.

Here it is the end of the semester and I still have students who haven’t done any online activities. When I ask them why, they sheepishly say they find the web versions cumbersome. Either that, or they simply can’t afford the $100 for a book code. A search for old, used workbooks has ensued so they can have paper versions to work from.

I’ve been giving them activities and materials I’ve developed myself over the years. These used to be “extra practice”, but for the students who have no other way to reinforce what we do in class, they have become their only option.

Some students are very tech-savvy, very into mobile learning. Some still like paper-and-pen activities. Others may like technology, but be cash poor. Our job as educators should be to make it easy for them to learn, not more cumbersome.

At least when we bought paper versions of books and workbooks, they were ours to keep for as long as we wanted, not until the textbook publisher decided that they expired and cut off our access to them. At best, they became outdated, but they didn’t disappear into thin air. I’m a huge fan of technology, but not when it becomes a barrier to my students’ learning.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Cool Apps for Language Learning

November 3, 2010

Are you teaching or learning a language? Want to do it the 21st century way though your Android, iPhone or Blackberry? There are literally dozens of apps out there to help you learn foreign languages!

Some of them are language specific, while others offer multilingual options. Here are some examples:

24/7 Tutor – Spanish, French, Italian, Russian and German

Katahira App – Japanese (Katahira)

Greek – flash cards

American Sign Language (ASL) – tutorial and reference app

Cherokee – iPhone app for this endangered indigenous language

Korean Essentials – a free app from the Apple Store by AccelaStudy

Spanish vocabulary – by Componica

Matt Silverman, in Mashable/Mobile, wrote about free apps for the Android phone, including one called Talk To Me. He writes:

“Talk To Me is an impressive app that can translate your input text or speech between over 40 different languages, and in most cases, speak the translations back to you. The interface is really dead-simple: An input for text, a drop-down list to choose your languages, and a big green button to activate the speech recognition.” Read the full article here.

Claire Bradin Siskin offers a superb overview of instructional and learning apps for languages for iPhone, Blackberry and other smart phones, including a list of places to get them.

Angel Brady at Princeton University did a great review of over 20 different apps for language learning.

Here’s an idea: Ask your students what apps they can find for their own mobile devices. Build your own links and resources for your students by engaging them in the process of figuring out what works for them, what doesn’t and why.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Using Video for Non-Profit Marketing

November 1, 2010

If your literacy or other non-profit organization has a website, adding video is the 21st century way to promote your programs, demonstrate your successes and generate more awareness and interest in the work you do. Online videos:

  • demonstrate an awareness of 21st century marketing
  • have the potential to reach more people in more places
  • help you incorporate social media into your advocacy work

YouTube has a program for non-profits to help them promote their programs better.The service is available in the US, Canada, the UK and Australia. They say that they plan on adding more countries soon:

YouTube Non-profit program in the US

YouTube Non-profit program in Canada

YouTube Non-profit program in the UK

YouTube Non-profit program in Australia

The program includes a listing on the Nonprofit video channel, and the ability to post opportunities on the Volunteer Platform.

Even if you don’t live in one of those countries check out the website. They have links to globally available resources such as:

  • Nonprofit tip sheet
  • Adding a call to action in your videos
  • Tips on how to run video campaigns on YouTube
  • Ideas on how to use other Google tools (and YouTube is one of them) to promote your non-profit or charity

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.