Are Language Textbooks a Scam for Students?

November 4, 2010

It used to be that university students taking language courses would buy a textbook and a workbook for a university course. The prices were high, but they could buy used copies. A student who wanted to sell his or her book later would be careful to do the workbook in pencil so it could be erased later.

Nowadays, textbooks companies have gone all high tech. They’re encouraging teachers to do away with “old fashioned paper workbooks” in favor of an online version. The teacher needs a course code. The students need a book code. Only the magical combination of both codes will allow students access to their high tech web student activity manual.

The scam? All of these codes have expiry dates. Students who bought a second-hand book have no access to the online activity manual, unless they cough up about $100 for their own personal book code. $100 for a code? Seriously? I have students who simply can not afford this and as a result, there is no way for them to access their homework activities.

To boot, the textbook takes a communicative approach, which is super for in class, but offers little in the way of activities to assign for homework. The homework is supposed to come from the web-based activity manual.

Not all students – even college age students – like the online versions. Anything but a high speed internet connection is insufficient to use the fancy web-based versions. Students complain about difficulties setting up their online accounts and some give up even before they get to do their first activity. Their frustration levels escalate.

The textbook rep comes in to do a demo. Everything works perfectly in his presentation and students are encouraged to try again.

Here it is the end of the semester and I still have students who haven’t done any online activities. When I ask them why, they sheepishly say they find the web versions cumbersome. Either that, or they simply can’t afford the $100 for a book code. A search for old, used workbooks has ensued so they can have paper versions to work from.

I’ve been giving them activities and materials I’ve developed myself over the years. These used to be “extra practice”, but for the students who have no other way to reinforce what we do in class, they have become their only option.

Some students are very tech-savvy, very into mobile learning. Some still like paper-and-pen activities. Others may like technology, but be cash poor. Our job as educators should be to make it easy for them to learn, not more cumbersome.

At least when we bought paper versions of books and workbooks, they were ours to keep for as long as we wanted, not until the textbook publisher decided that they expired and cut off our access to them. At best, they became outdated, but they didn’t disappear into thin air. I’m a huge fan of technology, but not when it becomes a barrier to my students’ learning.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Cool Apps for Language Learning

November 3, 2010

Are you teaching or learning a language? Want to do it the 21st century way though your Android, iPhone or Blackberry? There are literally dozens of apps out there to help you learn foreign languages!

Some of them are language specific, while others offer multilingual options. Here are some examples:

24/7 Tutor – Spanish, French, Italian, Russian and German

Katahira App – Japanese (Katahira)

Greek – flash cards

American Sign Language (ASL) – tutorial and reference app

Cherokee – iPhone app for this endangered indigenous language

Korean Essentials – a free app from the Apple Store by AccelaStudy

Spanish vocabulary – by Componica

Matt Silverman, in Mashable/Mobile, wrote about free apps for the Android phone, including one called Talk To Me. He writes:

“Talk To Me is an impressive app that can translate your input text or speech between over 40 different languages, and in most cases, speak the translations back to you. The interface is really dead-simple: An input for text, a drop-down list to choose your languages, and a big green button to activate the speech recognition.” Read the full article here.

Claire Bradin Siskin offers a superb overview of instructional and learning apps for languages for iPhone, Blackberry and other smart phones, including a list of places to get them.

Angel Brady at Princeton University did a great review of over 20 different apps for language learning.

Here’s an idea: Ask your students what apps they can find for their own mobile devices. Build your own links and resources for your students by engaging them in the process of figuring out what works for them, what doesn’t and why.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Sample Host Family Application

October 9, 2010

Choosing host families for your international education or language program takes significant time and effort. Matching prospective students with families willing to open their hearts and home to a foreign student who is studying English as a Second Language (or any other language or subject, for that matter) requires skill, patience, background checks and a fine balance between working with the people that you have in your pool of students and families and ensuring that some basic requirements are met.

The first step in setting up your host family selection process is to develop your host family application. The application needs to include more than just the name and address of the family. You also want to ask questions about lifestyle, such us: do they allow smoking in the home?

The local police service in many communities will perform security checks for a small fee. Adult members of the household should include a police security check, as you will want to know if anyone in the household has had criminal charges brought against them, or if there have been incidents of domestic violence in the home.

The more questions you ask up front, the better chance you’ll have of selecting excellent families to host your students.

Here’s a sample host or billet family application that you can download and adapt to your own needs. Remember to include a statement about privacy if your area requires you to do so when you collect personal information.

Related posts:

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Interview with Felix Wöhler: Leading by Example Series

October 4, 2010

This series is dedicated to highlighting the impact made by exemplary literacy and language professionals who lead by example. They share their inspirational tips and stories. In this article I’m pleased to showcase the work of Felix Wöhler, owner and manager of an English as a Second Language (ESL) school in Ontario, Canada.

What is your name, affiliation, and connection to language learning?

The school name is English Encounters (formerly Bronte Language Centre) and we have been in business since 1986.  We are fully accredited by Languages Canada for our ESL Program.

In your opinion, what’s the most important aspect of managing a language school?

The most important thing is to provide students with an enjoyable and useful language learning experience.

There are very few people who have bought a pre-existing language school. That makes you a pioneer of sorts. I think readers would be very interested to hear about your experience. What were the best and worst aspects of this experience for you?

The best part was not having to build everything from scratch.  I “inherited” an existing database of agents, students, and staff as well as an existing online and physical location.  This made the takeover relatively seamless in the sense that, in contrast to starting a school from zero, I was fully operational from day one.  On the other hand, the fact that all these aspects had already been established meant that there was a long period of adjustment – for both myself and staff, and to a lesser extent, for students – to each others’ way of doing things.

It took me a long time to truly “identify” with the school. At the beginning, it always felt like I was managing someone else’s business.  However, over the past year, I have worked closely together with my team and helped recreate and improve the school in a way I really feel I can identify with and am, in fact, very proud of.  This includes renaming the school, relocating to a brand new facility in a neighbouring city – a location we feel is far better-suited for student needs, decorating the new premises, redoing the website, getting accredited by Languages Canada, and creating new and improved programs and curricula.

What is it that you like best about owning your own language school?

The most rewarding aspect of owning my own language school is meeting students from all over the world and seeing their English improve as they enjoy their time in Canada with us.  Many of our students have become very close and it is wonderful to see how they keep in touch and refer their friends and family members.

What do you see for the future of language learning?

Language learning in the future will become increasing important as the world continues to globalize. To that end,  more and more people will need a second language, particularly English, which seems well-placed to become a global lingua franca. For language schools, the challenge is to provide language training that is both attainable and enjoyable.  At the same time, the high demand for English training means that large amounts of students can become concentrated in popular areas or language schools.  The problem with that, is the strong tendency for these students to break off into ethnic groups and revert to their 1st language in all out-of-class activities.  The strategy at English Encounters, therefore, is to provide a small, student-centred learning environment in a smaller city where the likelihood of finding many speakers of languages other than English is much lower.  This makes our school the ideal place for true immersion and language training.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.


Foreign Language Programs in Crisis: Programs Closing, Faculty Losing Jobs

September 30, 2010

Lately people have been sending me all sorts of news articles about enrollments dropping in second and foreign language programs in high schools and universities. Here are a few examples:

“Community, Adult Education Programs Will be Missed”, Hometownlife.com, by Susan Steinmueller, Sept. 12, 2010

“Foreign language classes unresolved” – Isureveille, by Catherine Threlkeld, September 23, 2010

Cuts hurting language classes – The NewsStar by Carlos D. Fandal, September 26, 2010

Replacing Teachers with Technology – Fox News by Meredith Orban, September 28, 2010

Strapped Schools Ax Foreign Language Programs – Milwaukee – Wisconsin Journal Sentinel, by John Schmid, October 23, 2010

It breaks my heart when I hear about programs that have decreasing enrollment or worse, under threat of closure due to low enrollment. From my experience of working with schools and programs over the past decade as a marketing consultant, I can honestly say that there is no “magic bullet” in a situation like this.

If you’ve been given notice that your program is about to close, managers and teachers essentially face a crisis situation. Not only is their passion about to be killed, and they know their students’ futures will be shaped in a very different way, but their livelihood may be gone, too.

What are language teachers, administrators and foreign language advocates to do?

The only answer it seems is find a way to revitalize not only our programs, but also interest in them. Parents and community stake holders need to see the value of second and foreign language learning and the benefits that students derive by studying them. There is no quick fix to this one, I’m afraid. If you manage or teach in a foreign language program, the best thing to do right now is to keep it vibrant and alive. If your program is under the threat of closure, there may still be time to implement a revitalization, public relations or marketing strategy to rebuild your program’s health so it doesn’t get shut down, or replaced by a computer program.

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Update – January 2018 – This blog has had over 1.8 million views thanks to readers like you. If you enjoyed this post, please “like” it or share it on social media. Thanks!

Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.